Successful Launch of Joan Lunden Home on QVC!

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Joan Lunden

Joan's Blog /


I just finished doing an hour on QVC, launching my new home line Joan Lunden Home for the very first time– so exciting! After more than a year in the planning and development, I can’t tell you how thrilling it is to see the sales and know that consumers will be enjoying my bedding and my pillows and throws in their homes. Does it get much better than that?

As I was creating the bedding collections I took my inspiration from the many exciting and beautiful places around the world that I have had to opportunity to see up close as a journalist. The very first collection I created was based on a private tour through Drottingham Palace outside Stockholm when I was there interviewing King Gustaf and his wife Sylvia. And today the Stockholm collection in vivid Indigo blues and bright yellows scored the biggest sales success of the morning. This is such an amazing venue to be able to share fond ”on the road” memories road” with Americans everywhere.

While working on Good Morning America we traversed this country many times over, so as I design the upcoming collections I would like to celebrate this beautiful country of ours. Oh where, oh where to begin? I’d love to hear your favorites. What colors do you like best in bedding? What motifs? Which locals around the country would you like me to draw from in designing future collections? I must tell you that my career has been rewarding not just because of what I have been able to do and the places that I have gotten to see, but mainly because I have had the opportunity to share them with all of you. When I was a little girl my mother always told me that half the fun of going on a trip or throwing a party was the anticipation and the sharing of the details after with others. She was so right!

Categories: Joan's Blog, Style & Decor
About The Author
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Joan Lunden truly exemplifies today’s modern working woman. An award-winning journalist, bestselling author, motivational speaker, successful entrepreneur, one of America’s most recognized and trusted television personalities, this mom of seven continues to do it all. As host of Good Morning America for nearly two decades, Lunden brought insight to top issues for millions of Americans each day. The longest running host ever on early morning television, Lunden reported from 26 countries, covered 4 presidents and 5 Olympics and kept Americans up to date on how to care for their homes, their families and themselves.

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